Digital Marketing
Home Digital Marketing
About The Course
Scholar IT Institute, a leading “it training center in Bangladesh” has set its eye on providing the necessary support to individuals who want to exploit the opportunity and make their mark in digital marketing. The scope is wider when it comes to digital marketing. Digital Marketing will remain as the most powerful way of Marketing in the future. Our digital marketing course will not only enable you to have a good understanding of the fundamentals of digital marketing, but also generate a strategy for career growth.
The development of digital marketing is inseparable from technology development. One of the first key events happened in 1971, when Ray Tomlinson sent the first email, and his technology set the platform to allow people to send and receive files through different machines.
To help you understand the market behavior and formulate a productive approach, we have covered all the aspects of digital marketing in our course. After completing the course, you will have an in-depth understanding of SEO, SMM, SEM & Affiliate Marketing and how to envision the market scenarios and use them to good effect
Course Module
- Niche Selection
- Keyword Research (Ad Sense, Affiliate, Service)
- Competitor Analysis & Website Audit
- On-Site Optimization
- On-Page Optimization
- Article Writing Strategy
- Google Webmaster Tool & Analytics
- Off Page SEO
- Facebook Advance Audience Targeting
- Facebook Ads Quality Maintenance
- Facebook Paid Campaign
- Facebook Pixel & Retargeting
- YouTube Competitor Analysis
- YouTube Competitor Analysis
- YouTube Monetization
- LinkedIn Keyword Research and Targeting
- LinkedIn Lead Generation & Email Listing
Software Taught
- Ahref's
- SEMrush
- Google Adwords
Duration
- Duration: 3+1 Months
- Total Class - 36
- 2 hours a Day, 3 Days in a Week
Online Marketplace
Almost all the general marketplaces have a digital marketing category. After completing this course successfully, you get enabled to work in many marketplaces, including the following:
- Fiverr
- Freelancer
- Upwork
- PeoplePerHour
- LinkedIn Profinder
Prerequisites
- Basic Knowledge on Using Computer
Career Opportunity
What’s interesting and beneficial about the job market for digital professionals is that there is huge competition for skilled talent regardless of industry. This means that individuals with the right skills can negotiate for great salaries but also land great benefits and perhaps even bonuses depending on their role.
After the successful completion of our course, anyone can be a part of this thriving profession. In a regular or freelancing career, digital marketing takes to the peak of success. And, by getting into entrepreneurship, you can become your own boss.
The following are common digital marketing career options:
- Digital Marketing Specialist
- Content Marketing Specialist
- SEO Specialist
- Online Marketing Specialist
- Inbound Marketing Specialist
- Search Engine Marketing Specialist
- Social Media Marketing Specialist
- Email Marketing Specialist
